Content marketing is king. We all know that. But now there is a new and very important player in the market. Digital Marketing. What is digital marketing? Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. With the increasing importance of Digital Marketing, India saw a rise in Digital Marketing Agencies in India. To be able to compete in this extremely competitive market space, agencies have had to undergo a change and have the ability to offer content and digital under one roof so the strategy is synchronized in keeping with both important functions. Digital Marketing Agencies should ideally cover the full gamut of digital services, to include, SEO/SEM, Keyword blogs, keyword analysis and reporting. Digital marketing agencies should deliver a strong digital strate